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At charm2charm we aim to meet high customer satisfaction through excellent customer service whilst maintaining competitive prices.

Check out our site for an easy shopping experience where you will find only genuine branded products produced mainly in Italy. Create your perfect style with our famous multi-compatible charm builder. Our experienced team are all part of the charm2charm family and are there to provide exceptional personal service to each and every one of our valued customers

We consider the origins of our products, how ethically they are mined and whether they are mined with regard to benefitting local communities. All materials are sustainable where possible and follow the principles of the World Gold Council. With our standard 30day refund policy we are committed to integrity to you, to our producers and to our sources. So when you buy jewellery from us you not only look good but also feel good.

From humble beginnings as a specialist jeweller in a seaside town in South East England, we now find ourselves shipping to customers around the world.

Our good reputation is your guarantee…..

Happy Shopping from the charm2charm team

MyTedora… presents your style, your story

Show the world your true essence through jewels which define how unique you really are!
The MyTedora family team have been involved around most aspects of making jewellery since 1969. We now specialise in promoting Italian jewels and have selected Tedora as being, in our experience, one of ITALY’S FINEST.
International designer Alano Gilligan proudly stands behind a distinctive vision of Italian design excellence available in all its exciting characters and iconic forms. A rare blend of classic fashion and creativity. Alano has brought together a team of talented Master artisans boasting decades of experience to form an exclusive mix offering unparalleled designs, available here on the MyTedora store and distributing worldwide.
Alano was inspired to create Tedora in 2004 by the beautiful Byzantine Empress of the similar name THEODORA. The both beautiful and intriguing Theodora is the perfect symbol to interpret this extraordinary brand of precious jewels which he renamed Tedora in her honour. TEDORA personality .925 sterling silver and gold beads & charms are created 100% in Italy. A timeless brand acutely prized for specialising in the replica of recognised monuments from around the world. Moments captured as snapshots reproduced into beautiful beads and charms created in various materials: silver, gold, genuine Murano glass, hand painted enamels, precious gems, cubic zirconia (CZ), wood, ceramics, resin and Swarovski crystals.
As well as quality and design MyTedora considers the origins of our products, how materials are mined and whether ethically they are mined with regard to benefitting local communities. All materials are sustainable where possible and follow the principles of the World Gold Council. With our standard 30 day refund policy we are committed to integrity to you, to our producers and to our sources. Our Guarantee is to provide each and every one of you, our valued customers, with exceptional personal service. We ask in return that when you are happy with us then please pass on the message by any of the Social Media networks like facebook, twitter, Instagram, pinterest, Linkedin, Tumblr etc or simply blog us. However, if for any reason you are unsatisfied then please let us know straight away as we do take our Customer Service very seriously.
A personal message:
Enjoy what we have to offer and have fun, life is for living… Many thanks for your continued support
Senior Partner

charm2charm offer a fantastic jewellery repair service.

We have our own in-house workshop and are able to undertake all types of repairs and jewellery maintenance. We have been making hand-made Designer Jewellery and undertaking all manner of repairs since 1977.

Our work is fully guaranteed. We specialise in working with Diamonds & Precious Gems in Sterling Silver, 9ct gold,14ct gold,18ct gold, 22ct gold & Platinum (antique or modern). Ring re-shanks, rings re-sized, claws replaced, Insurance work undertaken, chain repair, rhodium plating. Replacement catches, remaking or remodelling, gold plating and much more!!.

Therefore, you can be confident your precious items are in the hands of experienced and skilled craftsmen. Please email any jewellery enquiry and we will do our best to accommodate. We will notify you upon receipt and then contact you with the cost. Either instruct us to carry out the work or request your goods to be returned.

Our fast and efficient service usually takes 7 -10 working days.

Send goods to Klein Gallery 50 Leitrim Ave Shoeburyness Southend on Sea Essex SS3 9HF United Kingdom. email:


Be Inspired

This summer with fantastical charms from Tedora. Made 100% in Italy by generations of skilled craftsmen and women  


22nd Jul 2014

15% Discount Voucher

15% OFF all products this weekend 19th & 20th July. Simply paste or type voucher code ... SeaSave15% ... into the "


18th Jul 2014

Compatible with other top brands

Sterling Silver .925

SLIDE-ON Bead Charms are compatible with: Pandora, Trollbeads, Chamilia, Tedora, amore & baci, Hello Kitty, Biagi, Truth, Charlotte Borgen…..etc: (Not lovelinks)

CLIP-ON Charms are compatible with: Thomas Sabo, Links of London, Clicla, amore & baci and all other top quality brands. ~ Labour Friendly Products ~ End Human Trafficking ~ End Child & Slave Labour

Tedora & amore & baci ~ 100% Made in Italy